15
min read

đź’˛Economic Evaluation for Health Technologies

A step-by-step guide to performing Budget Impact Analyses (BIA) and Cost-Effectiveness Analyses (CEA) for digital health technologies in the NHS.
Published on
April 25, 2025

Summary

  • This guide demystifies how HealthTech innovators can present strong economic arguments for NHS adoption by conducting Budget Impact Analyses (BIA) and Cost-Effectiveness Analyses (CEA).
  • It explains the role of these tools in NHS decision-making, particularly for reimbursement and procurement, and offers a structured approach aligned with NICE guidelines.
  • The content positions BIA as essential for showing financial feasibility, while CEA helps demonstrate long-term value for money.

What this carousel covers

  • Definitions and differences between BIA and CEA, and when to use each
  • The five-step process for conducting a BIA: identifying the population, defining the time horizon, estimating costs, analysing treatment mix, and reporting results
  • Key factors like uptake assumptions, condition-related costs, and health system features that influence outcomes
  • Tools and resources, including the NICE BIA template and examples from published evaluations

Key takeaways

  • BIAs help NHS buyers understand what your product will cost them in the short-to-mid term, while CEAs address whether it’s worth it long-term
  • Presenting results in simple, clear terms—ideally using tools like cost calculators—makes your case easier to act on
  • Assumptions around patient numbers, pathway changes, and cost avoidance need to be grounded in NHS-specific data
  • Done right, economic evaluations speak the language of procurement teams and dramatically increase your product’s chance of success

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