🖋️ How to write a business case for the NHS

Summary

• This guide walks HealthTech innovators through the core components of a successful NHS business case—essential for pilots, procurement, or scaling within NHS organizations.
• It stresses the importance of aligning your solution with local and national strategic priorities, making a clear case for change, and demonstrating both financial and non-financial value.
• Business cases aren’t just formalities—they’re a strategic tool for building internal buy-in, guiding implementation, and winning budget approval.

What this carousel covers

• A structured template for NHS business cases: from executive summary to risk mitigation and recommendations
• How to express alignment with NHS objectives and back up your proposal with credible cost, impact, and outcomes data
• The importance of mapping onboarding requirements, internal dependencies, and delivery timelines
• Tips on writing accessibly while anticipating tough questions from decision-makers, including clinical and financial objections

Key takeaways

• NHS decisions are value-based: your business case must cover strategic fit, service improvement, and return on investment
• Make it easy for internal stakeholders to champion your proposal—spell out what’s needed from them
• Avoid jargon or sales fluff; clarity, realism, and thoughtful planning will stand out more than enthusiasm alone
• A well-structured business case can become a living document, supporting not just procurement but ongoing implementation and evaluation

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